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Inland nationally recognized for excellence in medical marketing
Date Given:
6/25/2009 12:00:00 AM
Honored for medical marketing excellence in the 2009 Aster Awards, Inland Hospital received a SILVER award for its “You” image newspaper ad series in this year’s competition.
The Aster Awards, one of the largest competitions of its kind, is hosted by Marketing Healthcare Today and Creative Images, Inc. This elite national program recognizes outstanding healthcare professionals for excellence in their advertising/marketing efforts.
The 2009 Aster Awards consisted of approximately 3,000 entries from across America. Participant’s entries competed against similar-sized organizations in their category. Judging criteria includes creativity, layout and design, functionality, message effectiveness, production quality and overall appeal.
“We’re honored to be recognized for the ‘You’ series. The messages are personal to us at Inland because they truly represent how we feel about our patients and their families,” says Sara Dyer, Director of Community Relations. “You will be heard, you will be respected, you come first in all that we do - it all relates to involving the patient for the safest care possible and to providing the best customer service.”